When it comes to evangelistic outreach, the most common methods Southern Baptist churches use are Vacation Bible School, feeding ministries, visitor follow-up and prayer for people who have not made a decision to receive Christ.
Most pastors, however, struggle to lead by example in personal evangelism, and churches don't make the most effective use of available media to communicate with people who are unchurched (those not associated with any church).
These were the key insights drawn from an online study, conducted by LifeWay Research, that asked Southern Baptist pastors more than 30 questions about their personal evangelism efforts, evangelism in their preaching, their church's evangelism methods and advertising outreach methods used to reach their communities....